How Brands Can Respond Appropriately to Feedback and Criticism

How Brands Can Respond Appropriately to Feedback and Criticism

Jan 3, 2024

In the age of TikTok virality and Yelp reviews, it’s common for brands to feel the impact of a bad customer experience, and it’s no secret consumers often believe what they see and read online. In the 2022 ReviewTracker online trends report, 94% of consumers admitted...